A couple of weeks ago, I was able to attend the 2012 Where Conference, held in San Fransisco, California, and I am pleased to say that this year’s event surpassed all of my expectations. For those of you not familiar with this conference, the annual event features the latest and greatest in location-based social applications, mapping technology, and innovative GIS related public engagement best practices. While many of the presentations at this year’s Where Conference focused on leveraging location-based social media apps installed on our smart phones and tablets, it was the presentations about creating compelling stories about place and space that caught my attention as they relate specifically to public involvement, which can provide planners with some very useful resources in citizen engagement. Overall, I would say that “doing GIS” is getting easier.